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Rare Patient Voice - A Konovo Company

Helping Patients with Rare Diseases Voice Their Opinions

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Helping patients and caregivers share their voices

Remember the VW Beetle Snowplow Ad from the ’60’s?

August 16, 2019 Wes Michael

When I was a kid there was a memorable ad for the Volkswagen Beetle. Like everything, I found it on YouTube, here is a link to it: https://www.youtube.com/watch?v=ABcckOTVqao Looks like it was from 1964. Of course, in those days they were all 60-second ads, which seems like an eternity today.

It goes like this: As the Beetle drives in the dark morning on a snow-covered road, the narrator asks, “Have you ever wondered how the man who drives the snowplow drives to the snowplow? This one drives a Volkswagen. So, you can stop wondering.” And that’s all the words in the entire ad.

The reason I thought of that iconic ad is, have you ever wondered how your sample company gets those rare patients and caregivers? Many come to Rare Patient Voice! Now you can stop wondering!

We’ve done over 3,000 projects now with over 440 different research companies. We love them all. Keep those requests coming! And be sure to use the PAM DIY proposal tool. Here’s the link to that: https://panel.rarepatientvoice.com/rpv/pam/

 

Filed Under: Business

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