Thanks for the tremendous response we’ve received to help us name our Zebra mascot! We’ve received hundreds of names. And not just the names, but great thinking behind the names. … READ MORE
Eventually . . . Why Not Now?
I joined General Mills in Minneapolis fresh out of graduate school in 1983. As a history buff, I was interested in the company history. You may know it for Cheerios, … READ MORE
People don’t always do what you want them to!
When did you first find out that people don’t always do as they are instructed? In school, when you found out that some kids didn’t always do their homework? I … READ MORE
The Rare Patient Voice Check Stimulus Program
Government checks are all in the news! Stimulus checks to individuals and families, PPP – the Paycheck Protection Program checks to small businesses (even if they are large chain restaurants … READ MORE
We can do a better job on screeners!
I’m going to be talking market research speak here. Screeners! Screeners are so important. They are the tool to make sure we have the right people in a study. They … READ MORE
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